‘Mormon Land’: Church’s internet presence — how and why it changed

In the wake of President Russell M. Nelson’s decree to remove the “Mormon” name from common parlance in person and in publications, the need to replace its use on the internet with the faith’s full name was no easy feat.

After all, members of The Church of Jesus Christ of Latter-day Saints were widely known as “Mormons.” The faith even promoted a popular advertising campaign, called “I’m a Mormon,” highlighting the lives and beliefs of its followers.

The website mormon.org featured those mini-videos, while lds.org went to the church’s official website.

(Courtesy photo by Pete Comparoni | University of Kentucky Photo) Spencer Greenhalgh, assistant professor in the School of Information Science at the University of Kentucky. (Pete Comparoni/)

On this week’s show, technology expert Spencer Greenhalgh, who teaches in the School of Information Science at the University of Kentucky, discusses what it took to get those domain names changed and why church officials when to the time, trouble and expense to do so.

Listen here:

Mormon Land · Church’s internet presence — how and why it changed | Episode 282

 

   

           

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from The Salt Lake Tribune https://ift.tt/rFp2vAo